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Too scared to post your design work on social media? - Creative Confessions™
Designers are feeling hesitant to share their work online, mostly due to fears of being seen as unoriginal or judged by the people who see the work.

Robin Son
Jan 92 min read


Inside an Award-Winning Financial Branding Project
The brand identity for Cashyst was awarded two Gold Awards in the ODA, one for Brand Identity and one for Brand Collateral

Robin Son
Jan 31 min read


Why New Years Resolutions are BS and how less pressure wins
Goals are important (you can set goals at any time of the year and they're just as achievable btw), but you don't have to have them all set by January 1st.

Robin Son
Jan 23 min read


Brands By Robin Wins 3rd Place at the SBA Awards for Best Graphic Design Business (UK)
Brands By Robin was awarded 3rd Place in the Best Graphic Design Business category in the UK Small Business Awards!

Robin Son
Jan 22 min read


Advice on running a design business you should ignore - Creative Confessions™
Anonymous Confession: "How do I know what advice to follow online and what advice is bs? Everyone says different things and it is just confusing"

Robin Son
Dec 7, 20254 min read


How to niche down in your design business (for multi-passionate creatives)
Everybody tells you that it is so important to niche down in your business. And I think that that's true; it is very important to niche down in your business.
But niching down isn't necessarily what you think it is. Niching does not always mean that you are limiting yourself to only doing one particular thing, as much as it sounds like that.

Robin Son
Dec 1, 20253 min read


Should I be aiming to book $10k design clients? - Creative Confessions™
Anonymous Confession: “I really hate the "you have to book $10k clients" mindset. I do think that designers need to charge their worth and that we need to elevate our industry but it's not all about the money. Some of us are quite happy sitting in a middle tier if it means less anxiety and a better work life balance."

Robin Son
Nov 29, 20253 min read


Why we're not entitled to design clients who blindly trust us - Creative Confessions™
Anonymous Confession: “I see designers online talking about getting their ideal clients, which are the ones who pay you and leave you to do the job. I've never had a client like that. Is this bad?”

Robin Son
Nov 27, 20252 min read


Should you charge the 'annoying' design clients more? - Creative Confessions™
Anonymous Confession: “When I have client calls, I price the project based on how annoying I think the client is going to be during the process.”

Robin Son
Nov 20, 20253 min read


When faking having design clients catches up to you - Creative Confessions™
Anonymous Confession: “I am "faking it til I make it" by pretending to have actual clients.. it's gotten so far that other designers are starting to ask about where I get clients & how to talk to clients on disco calls”

Robin Son
Nov 20, 20253 min read


Can Freelance platforms kickstart your design career? - Creative Confessions™
Anonymous Confession: "I was bullied into oblivion by other creators (not actually bullied, but it kind of felt like it) when I just started out as an artist and designer and I worked on Fiverr.”

Robin Son
Nov 1, 20253 min read
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